PPC Account Analysis
Our team can help you to take your pay per click campaign to the next level. Find out what we can do for your business’s search engine marketing efforts today.
Part of an effective pay per click campaign management strategy is a well-informed and thoughtful analysis of the real-world results your AdWords and Bing accounts generate for your business. Consorte Marketing is proud to offer superior ppc management services customized to suit your company’s unique needs. We understand that, as with any aspect of online marketing, it’s not a one-size-fits-all deal.
Here are just a few of the ppc services you can expect from our experts:
Detailed Account Analysis
We perform a detailed analysis of your accounts, based on your cost of advertising over the revenue generated. Are all of your current ads hitting their target ROIs? If they are, what’s the best way to capitalize on these successes and further enhance their performance? We’ll build on your great work! On the other hand, if you’re not meeting your current goals, what changes are necessary to make your campaign more profitable? A skilled PPC manager can help you make smart adjustments that will really make a difference in your bottom line.
Evaluation of your cost-per-acquisition (CPA). Have you fully optimized your bids to get the greatest possible number of conversions, and are you effectively tracking their performance? Are you getting the results you want? If you don’t feel qualified to handle these matters on your own, experienced professionals at a pay per click agency or marketing company can determine the adjustments your campaign needs to thrive.
Bing & Adwords Location Targeting
When are your customers doing their shopping—and when are they doing their research? Are you bidding on the ideal days and hours for your campaign? If you’re targeting certain occasions, holidays, events, or seasons, are you adjusting your bids accordingly? Are your competitors slipping into the spotlight ahead of you? A thorough and informed PPC campaign analysis will ensure you don’t miss out on the most opportune moments to reach your customer base.
Skillful Ad Targeting
If one of your primary objectives is to increase traffic to your physical storefront, are you spending more of your budget on the areas nearest to you, bringing your brand to potential customers in your neighborhood?? We’ll make sure your ads are working as hard for your company’s goals as you are.
Pay Per Click Management for a Multi-device World
Are you reaching potential customers who browse the web on their cell phones? As smartphone usage continues to skyrocket, it’s important to strike the proper balance between PCs and mobile devices when determining your bid amounts. We can evaluate your current budget and adjust it according to trends in mobile device usage.
Your Google AdWords and Bing accounts are only as good as the people managing them. So don’t let them under-perform. At Consorte Marketing, we’ll conduct analyses on your pay per click campaign from a variety of perspectives to ensure it’s optimized for success.