SEO: Setting Realistic Expectations

There are clearly numerous ways to generate traffic for a website. Our experience with Search Engine Optimization has proved time and again that there is a very high Return On Investment for SEO. However, it is not a magic bullet and takes time to develop. Often, business owners are talked into low-quality SEO campaigns with promises for fast returns using methods that haven’t been effective for several years. The result is that potential clients are turned off to the entire concept of legitimate SEO due to promises that can’t be kept and unrealistic expectations.

Consorte is much more transparent with our clients than many “SEO” firms. We’re up front with you about what to expect, and we prefer to do some preliminary research to map out projections and ROI before engaging in an ongoing SEO campaign. Below are some common things to expect when you work with a respectable SEO company like Consorte Marketing:

There are no doubt many other things to expect when engaging in an SEO campaign. It’s important to understand what you’re getting into before investing. We pride ourselves in being candid and transparent with our clients. Sometimes this means that we don’t close a deal, where a company with more aggressive sales people wins the bid. But at the end of the day it’s about delivering results and maintaining client satisfaction. We’d rather have happy, long-term clients than churning and burning unhappy clients by implanting dreams that don’t come to fruition.